5 Tips for Dealing with Gatekeepers
The reality when calling business owners, corporate executives, and working professionals is you are probably going to encounter gatekeepers often. There is no way around [...]
A Simple Way to Answer, What Do You Do
A value statement explains what benefit you provide for who, and how you do it uniquely. We typically use a value statement on any interaction [...]
Three Questions Every Gatekeeper Will Ask and What to do?
They just held a gatekeeper rally for over 20,000 gatekeepers in the greater Los Angeles area at the Staples Center. The motivational speakers they had [...]
Four Magic Words to Use with Gatekeepers
When the gatekeeper asks something like, “What is this in reference to?” you ask them for their help. Your four magic words are simply “I [...]
The Elevator Pitch
The elevator speech is used in every situation. The elevator pitch is used in sales situations. How do you turn your elevator speech into an [...]
Five Tips for Dealing with Gatekeepers
The reality when calling business owners, corporate executives, working professionals is you are probably going to encounter gatekeepers often. There is no way around it. [...]
The Elevator Speech
The Elevator Speech is a 30 second commercial that communicates a lot of things in a brief amount of time. It can be given to [...]
Three Questions Every Gatekeeper Will Ask and What to do?
They just held a gatekeeper rally for over 20,000 gatekeepers in the greater Los Angeles area at the Staples Center. The motivational speakers they had [...]
Everyone Has to Eat
I have been calling on corporate executives for the past 36 years, one of the most common objections I get when I ask a prospect [...]
How to Build Your Ideal Client Profile
When you are prospecting you want to have a target market. Beyond that, you want to have a specific niche. Within the niche, you want [...]