Negotiation Skills

Sales professionals today must work harder than ever to reach the final stage in pursuing a sale: the negotiation. Therefore, the urge to close can overwhelm other considerations – namely, price. In the moment, many sales people concede to pricing pressure, rather than explore the client’s underlying needs to protect the value of the sale. To protect the value of the sale, professionals must build skills through sales and negotiation training that enable them to convert demands into needs. Demands are inflexible. Needs can be addressed in ways that protect pricing. Negotiations training program teaches your team to achieve win-win outcomes by applying the sales skills and strategies needed to effectively justify value, protect price, and preserve valuable customer relationships. This program will be customized to your sales process, methodology, and sales cycle.

  • Duration
    • 1-Day Instructor-led or VILT, or two half-day sessions
  • For
    • Sales professionals
    • Sales managers
    • Business development
    • Sales executives
  • Delivery Options
    • Instructor-led
    • VILT